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Hot News: Trimble announces acquisition of SketchUp

Trimble buys SketchUp from Google

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Today Trimble has announced that they have acquired Google’s SketchUp 3D modeling application. SketchUp was previously created by @LastSoftware when it was acquired by Google in 2006.

SketchUp has become one of the most popular 3D programs worldwide but its momentum sped up only in Google’s reach not in its progress as a software application. Prior to the acquisition by Google the pace of new versions was rather quick and then slowed dramatically under Google’s ownership. Nevertheless, the 3D modeler has advanced well and tapped the power of Google’s brand and technology.

Under Trimble the SketchUp developers feel they will have a stronger wind at their back. Trimble is a AEC software company and it will be able to take SketchUp in interesting directions for architects, engineers, construction professionals and others.

To learn more about this change for SketchUp read here.

Analysis

We think this change of hands for SketchUp is very interesting. It is certainly not what we expected and we ponder how the SketchUp folks put this together. One thing we will want to ask them is why Trimble? If they desired deeper pockets behind them why not approach a larger software company in AEC like Autodesk or the Nemetschek Group of Germany or Bentley?

We look forward to learning more about this change and we will be sure to report it to you here.

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