The idea that Apple could release an external GPU enclosure box isn’t as crazy or stupid as you might think. With Apple’s penchant for designing around compressed thermal enclosures in its ultra-thin computers, much of the fastest graphics kit available on the market isn’t going to be found in any new Mac.
Poor Mac Users
And Apple’s Mac customers are the poorer for it. Why? Here’s an example: no Mac user can partake in virtual reality (for fun or critical work!) using Oculus Rift or similar devices. (see: Architosh, “irisVR CEO and Co-Founder Talks About Pro VR Industry—Oculus versus Vive and More,” 25 Feb 2016) The GPU hardware requirements for VR are too high. As a result, even some of the hottest VR software companies who have written award-winning VR software on Macs (yeah, they can write the code on a Mac…) can’t actually test their VR products on the Mac.
This is a sad and embarrassing reality. But perhaps Apple can fix this mess by releasing a cool looking Apple device called a Thunderbolt 3 enabled graphics enclosure. The devices look like tiny computers but just hold standard sized graphics cards…the hardy, fast powerful kind. One such device is the Razer Core. And this baby is a beauty. Could Apple do something like this? Absolutely. Will they? Hmm…one wonders.
Razer Core—Mac Users Not Welcome
The Razer Core features support for full-length, double-wide PCIe desktop graphics cards. And of course these contain support for the kind that support Oculus Rift, HTC Vive, et cetera. The device was the first to market around an emerging standard for external graphics enclosures known as eGFX. Intel developed the Thunderbolt 3 standard with the idea of external graphics systems in mind, among other purposes.
Imagine your super sexy new Apple MacBook supporting the capability to tap into the power of AMD Radeon R9 Fury or the Nvidia GeForce GTX Titan X? What do you think the GPU will be on the rumored upcoming MacBook Pro? Will Mac users get a computer that can partake in VR goodness?
According to PC enthusiasts website ExtremeTech, the x4 PCI Expression 3.0 connection is not as fast as a full desktop slot. And the average performance hit is about 10%. That’s not bad all things considered. And a 10% hit should still get you over the line with VR requirements; imagine how this could serve Mac users with their virtual reality needs for games, support for industries from science, engineering, architecture and construction.
So, for Apple—and many of its competitors—whose customers love ultra-thin laptop computers, the idea of an external high-performance GPU system that by-passes all the heat and thermal issues associated with jamming ultra-high performance GPUs into mobile computers is a smart idea.
Further Reading
AMD launches XConnect, partners with Intel, Razer to drive desktop gaming on laptops
How mini-PCs and external graphics cards could herald the rise of the modular desktop
Reader Comments
Yes, over 2/3rds of Apple’s revenue comes from the iPhone (http://www.macrumors.com/2016/01/26/q1-2016-results/), but if the Mac is to remain relevant they really have to acknowledge their computer users.
I’m still running a 2012 Mac Pro predominantly because the 2013 Cylinders only offer AMD options for graphics and I’m running two Nvidia GTX 680s to support VRay (https://architosh.com/2014/02/viewpoint-mac-pro-what-does-apple-mean-by-pro-a-view-from-a-professional-in-3d-animation-vfx-and-video-games/).
Unlike an iPhone, size, color, and memory capacity aren’t the only options that a computer user is going to be concerned with. They really need to understand that an architect, a gamer, a video editor, and a recording engineer (as well as many other industries) have completely different requirements from their computers – and need to be able to customize their hardware to meet those needs.
Yes, over 2/3rds of Apple’s revenue comes from the iPhone (http://www.macrumors.com/2016/01/26/q1-2016-results/), but if the Mac is to remain relevant they really have to acknowledge their computer users.
I’m still running a 2012 Mac Pro predominantly because the 2013 Cylinders only offer AMD options for graphics and I’m running two Nvidia GTX 680s to support VRay (https://architosh.com/2014/02/viewpoint-mac-pro-what-does-apple-mean-by-pro-a-view-from-a-professional-in-3d-animation-vfx-and-video-games/).
Unlike an iPhone, size, color, and memory capacity aren’t the only options that a computer user is going to be concerned with. They really need to understand that an architect, a gamer, a video editor, and a recording engineer (as well as many other industries) have completely different requirements from their computers – and need to be able to customize their hardware to meet those needs.
Could Apple Release One Of These—External GPU Enclosure Anybody? | Architosh. #virtualreality #oculusrift https://t.co/XeZkIsLqHV
Could Apple Release One Of These—External GPU Enclosure Anybody? | Architosh. #virtualreality #oculusrift https://t.co/NL8mD5v2lD
Could Apple Release One Of These—External GPU Enclosure Anybody? | Architosh. #virtualreality #oculusrift https://t.co/NL8mD5v2lD
Could Apple Release One Of These—External GPU Enclosure Anybody? | Architosh. #virtualreality #oculusrift https://t.co/XeZkIsLqHV
Absolutely agree with you Thomas. All your points are spot on. I suppose what the iPhone proves for Apple is that the Apple ecosystem isn’t as strong as it could be at the level of integration with the Mac. In other words, iPhone users on PC don’t feel like they are missing anything compared to iPhone users on Mac. Some of what we saw at WWDC addresses this. But for many users, lack of pro features ends consideration of the Mac…and not because of software as it was in 2000 but this time hardware designed like a iPhone is the deal breaker. I hope Apple reverses this course soon.
Absolutely agree with you Thomas. All your points are spot on. I suppose what the iPhone proves for Apple is that the Apple ecosystem isn’t as strong as it could be at the level of integration with the Mac. In other words, iPhone users on PC don’t feel like they are missing anything compared to iPhone users on Mac. Some of what we saw at WWDC addresses this. But for many users, lack of pro features ends consideration of the Mac…and not because of software as it was in 2000 but this time hardware designed like a iPhone is the deal breaker. I hope Apple reverses this course soon.
You make another valid point – the number of people using iPhones but still using a PC otherwise. Clearly, people see an advantage in choosing Apple for their iPhone – but they’re not seeing that benefit in choosing their computer.
As you say, the software support is there – unlike in years past. The fact that AutoCAD is finally back on the Mac should be telling Apple something. Instead, Apple seems to be abandoning or diluting their options for the Pro users (Final Cut Pro, Aperture, Logic Pro). Is it any wonder that Mac Pro sales have tanked?
Indeed Thomas, AutoCAD and so many other CAD/3D softwares on the Mac…like Grasshopper, Rhino, the list goes on. Apple has to be aware of the rising popularity of software use driven onto their platform. They simply need to innovate a vision that combines their love of simplicity, product thinness and somehow squeeze professional flexibility into the equation. That sounds like a daunting and fun challenge. Shouldn’t Jony Ive be all over this tall order?
Indeed Thomas, AutoCAD and so many other CAD/3D softwares on the Mac…like Grasshopper, Rhino, the list goes on. Apple has to be aware of the rising popularity of software use driven onto their platform. They simply need to innovate a vision that combines their love of simplicity, product thinness and somehow squeeze professional flexibility into the equation. That sounds like a daunting and fun challenge. Shouldn’t Jony Ive be all over this tall order?
You make another valid point – the number of people using iPhones but still using a PC otherwise. Clearly, people see an advantage in choosing Apple for their iPhone – but they’re not seeing that benefit in choosing their computer.
As you say, the software support is there – unlike in years past. The fact that AutoCAD is finally back on the Mac should be telling Apple something. Instead, Apple seems to be abandoning or diluting their options for the Pro users (Final Cut Pro, Aperture, Logic Pro). Is it any wonder that Mac Pro sales have tanked?
Indeed Thomas, AutoCAD and so many other CAD/3D softwares on the Mac…like Grasshopper, Rhino, the list goes on. Apple has to be aware of the rising popularity of software use driven onto their platform. They simply need to innovate a vision that combines their love of simplicity, product thinness and somehow squeeze professional flexibility into the equation. That sounds like a daunting and fun challenge. Shouldn’t Jony Ive be all over this tall order?
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