- Architosh Staff (info@architosh.com)
- 26 Sep 00
Bricsnet Strengthens
its Executive Management
Architosh News Report: Yoav Etiel "goes
public" as Executive Vice President.
Wakefield, Massachusetts (USA), Monday, September 25, 2000 - Bricsnet
[EASDAQ:BSNT] today announced that industry veteran Yoav Etiel is
joining the company as its Executive Vice President of Worldwide
Marketing. Etiel comes to the publicly traded Bricsnet from the
privately held Bentley Systems Incorporated, where he served as
Senior Vice President of Marketing. During his seven-year tenure
there the company has become the worldÕs second largest Architecture/Engineering/Construction
(A/E/C) software firm and second largest privately held company
on the Softletter 100, as annual revenues climbed from $20M to just
under $200M. He was most recently responsible for spearheading the
firmÕs launch of Viecon.com, a new internet-based project collaboration
offering for Engineering Construction and Operations (E/C/O). With
over 17 years of E/C/O IT experience in various marketing roles,
Etiel is often referred to as the industryÕs "most-connected executive".
Erik de Keyser, CEO of Bricsnet said: "I've known Yoav for years,
and I am so delighted to have him finally join our company. His
industry knowledge, experience, vision and commitment to the E/C/O
market are second to none. Moreover, he is passionate about this
market's e-transformation -- just the right individual to head our
worldwide marketing!"
Charles Foundyller, CEO of Cambridge, MA-based Daratech (www.daratech.com)
said: "This is truly a major coup for Bricsnet. Yoav Etiel is one
of the E/C/O IT market's leading strategists and visionaries. His
addition significantly strengthens Bricsnet's executive management
and will help the company enhance its credibility and global presence."
"To-date, IÕve watched from afar Bricsnet's vision gradually turn
into reality", said Yoav Etiel, "But the industryÕs e-transformation
has just begun", he added. "I am so excited to join at this time
a company and its team of truly motivated professionals who are
focused solely on the opportunities presented by this transformation.
It is simply refreshing! BricsnetÕs offerings are world-class, and
I have the highest respect to the people of Bricsnet, the management
and their achievements so far", he said. "Together, we will work
on world-class, global market presence", Etiel concluded.
About Yoav Etiel
Yoav Etiel joins Bricsnet from the privately-held, Exton, Pennsylvania-based
Bentley Systems, Incorporated. As BentleyÕs Senior Vice President
of Marketing since 1996 Etiel united the Corporate Communications
and Product Marketing groups into a world-class Corporate Marketing
group. Also during his tenure, he directed the expansion of the
companyÕs product marketing from a single product to a comprehensive
product line and led the reorganization of product marketing and
product management functions into the companyÕs Engineering Product
Organizations after becoming Vice President of Product Marketing
in 1994. Mr. Etiel joined Bentley in 1993 as the companyÕs first
Product Manager.
Prior to joining Bentley Systems Etiel was at ISICAD, Inc., a supplier
of CAD software, where he served in a variety of product marketing
and business development roles. He started his career in 1983 as
product manager for one of the worldÕs first architectural solid
modeling software products. Mr. Etiel graduated Cum Laude in 1985
from the Technion, Israel Institute of Technology with a Bachelors
degree in Architecture and Town Planning.
About Bricsnet
Bricsnet
was founded by an international team of architects and engineers
dedicated to making the building process easier and more efficient.
The company provides Bricsnet.com, a work-centric portal integrating
all the tools and services building professionals need to design
a building, manage a geographically dispersed project team, bid
on and procure building materials and services, access building
product specifications from manufacturers worldwide, manage completed
facilities, and exchange news and information. Launched December
1, 1999, Bricsnet.com currently hosts more than 400,000 visitors
each month. Bricsnet is a public company (EASDAQ: BSNT) and maintains
corporate headquarters in Wakefield, MA, and Gent, Belgium.
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